On Wednesday night, Serena Williams was honored at Adweek's annual Brand Genius Awards show in New York City. She was awarded the highest honor, Adweek's Brand Visionary, presented by a previous winner, Anna Wintour.
Aside from Williams' obvious accomplishments on the court, the 37-year-old has built a legacy off of it, with her hands firmly entrenched in business. She has her own recently launched fashion line, Serena, a clothing and jewelry line on HSN, a stake in the Miami Dolphins and sits on the board for Survey Monkey.
“One thing that I truly believe in is that success does not define a person,” Williams said in her speech. "A lot of the people who truly inspire me are not about those who are wildly successful, but those who are wildly successful after they fail and they get back to being super successful again, and that for me is what fuels a successful brand and a successful person.”
Williams was joined at the event by her husband, Reddit co-founder Alexis Ohanian.;
Mama snack https://t.co/eV5ZAqhR7G— Alexis Ohanian Sr. ???? (@alexisohanian) November 8, 2018
For 29 years, the Brand Genius awards have been honor 10 brand leaders behind successful marketing campaigns. Williams was also featured on the cover of Adweek.
Serena Williams has won 72 career singles titles, Grand Slam ???? titles and four Olympic gold medals. But surpassing the familiar roles of tennis champ or celebrity athlete, Williams is a businessperson, defender of the downtrodden, designer, investor, channeler of parenting advice—and of course, a brand tour de force. Read how the tennis superstar and ⭐️Adweek’s 2018 Brand Visionary ⭐️became a branding tour de force with ambitions far behind the court. (???? by @micaiahcarter)
Williams ended her first year on tour as a mother ranked No. 16 and will start her 2019 season at the Hopman Cup.
This Week on Tennis Channel:
Fed Cup Final (Sat. 11/10 to Sun. 11/11)
Petra Kvitova leads the Czech Republic against defending champions USA. Live coverage begins Saturday at 8:00 am EST.