New in 2018, US Open sponsor American Express partnered with Venus Williams to provide fans with the best Open experience ever thanks to new technology and fan engagements.

In a new digital content series released two weeks prior to the start of the New York major, Williams starred in a commercial for American Express, teasing the new perks.

“Whether you’re a casual fan or have been attending the US Open for a decade, our goal is to deliver essential benefits and innovative experiences that enhance the overall Championship experience and reflect our brand’s best-in-class service platform,” said Deborah Curtis, Vice President of Global Experiences and Partnerships for American Express.

“Our partnership with the USTA is a prime example of how we’re backing our card members and fans alike across their biggest passion points and favorite cultural events.”

Venus has also starred in a new commercial for her summer outfits for her clothing line, Eleven by Venus.

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The 38-year-old is defending a semifinalist finish at the US Open this year.