Möet & Chandon celebrates Federer with $23K bottle

In celebration of Roger Federer's 20th-anniversary year on tour, Möet & Chandon, one of his marquee sponsors, released a limited-edition bottle of bubbles. Indeed, he now has a major singles title to equal each of his years on the ATP World Tour.

Just 20 such bottles exist, with proceeds benefiting the Roger Federer Foundation. "Greatness Since 1998" is this high-end bottle's tagline, and sure enough, this particular champagne hails from the brand's 1998 vintage. Each bottle actually boasts a leather ribbon/casing, a not-so-subtle nod to tennis racquet grips.

This well-branded fete for Federer arrives at something of an awkward time, given his conspicuous absence at Roland Garros in Paris. The 36-year-old renaissance in the past 16 months has made the alleged twilight of his career something of a champagne-drenched supernova – for Fed, out of injury woes and "past his prime" scuttlebutt has sprung a new light.

Now if you want one of these bougie bottles, you'll have to put your money up. They go for $23,000 each – a chilled thousand for each of Serena Williams' major singles titles.

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