Momentum can do so much. Bob and Mike Bryan, those illustrious twins of tennis, have not reached a major final since 2014 but appear primed to make the deepest of runs at this US Open.

They're doing so in style – in IZOD styles, to be specific, from a vaunted, buttoned-up brand that hasn't been afraid to get a little weird with their promotions. It's precisely that quirk factor that sets the label apart from its high-end peers with this partnership, surprising and delighting both the Bryans' fans and Chino Nation.

It was our own unforced error that the Bryans didn't land among the US Open fashion aces for this season-ending Slam event. The looks below certainly warranted inclusion:

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As for IZOD, here's that full Performance Stretch Chino spot:

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The Bryans pulled of fa clutch win against Julien Benneteau and Edouard Roger-Vasselin for a doubles semifinal spot in New York.

Follow Jon on Twitter @jonscott9.